Ernie Medina, Jr. of California is on the forefront of cutting-edge exercise techniques having created one of the nation’s first “exergaming” family centers that promotes video games as an outlet for fitness activity. He wants to spread the word about the amazing benefits of exergaming and says it wouldn’t be possible without the additional income he earns through his part-time Isagenix® business.
A full-time weight management and preventative health specialist, Ernie spends his free time running his exergaming center and traveling the country speaking at health and technology conferences. He loves to share how people of all ages are getting physically fit through active video games like Dance, Dance Revolution or developing healthier habits by having an IsaLean® Shake at the smoothie bar at his center.
“As a start-up business, I don’t have the extra money to fund attending conferences to promote exergaming,” explains the 42-year-old. “But with Isagenix, I can travel across the country and share the benefits of exergaming.”
Though the medical company he works for promotes another health and wellness product, Ernie discovered through his own personal results that the quality of the Isagenix products superseded that of the others. Not only was he surprised when he didn’t lose “just water weight,” but tests revealed that he’d lost five pounds* of fat and increased his lean body mass by one pound.*
He was convinced that Isagenix would be the perfect solution for his friends and family who had healthy exercise and eating habits, but struggled to get beyond their weight-loss plateaus. He later took Isagenix to the masses by serving shakes at his exergaming center, which has become quite popular for adults after their workouts.
Nicknamed the “Exergaming Evangelist,” the Star Consultant’s Xrtainment Zone has been featured in world-renowned publications such as the Wall Street Journal, London Times and the Los Angeles Times. Ernie hopes to one day franchise his center so he can reach more kids and adults and inspire them to get active again through the use of video games.
“Video gaming kids generally don’t like to eat healthy, exercise or play sports,” explains Ernie. “But at the Xrtainment Zone, they play and are sweating—when it’s time to go home they don’t want to leave. Now that’s success.”
*Results may vary