Craig C.

Location: Kelowna, British Columbia
Age: 27
Height: 6’3”
Was: 241 pounds
Lost: 37 pounds* (126 pounds total)
As Of: September 2012

British Columbia Man Goes From 'I Can’t' to 'I Can'

For years, Craig lived in a limit-filled world and was often told “he can’t” do things because of his size. He was a chubby child who was teased mercilessly, and the weight only piled on as he approached adulthood. 

At 13, he was a whopping 185 pounds; by 17 he was 225 pounds. By his early 20s, Craig was tipping the scales at 330 pounds. 

From a young age, he began using humor as a way to deflect his embarrassment and protect himself against the abrasive taunts and constant name calling. 

“I remember falling through a chair in public one time because of my weight and having to poke fun at myself to cover up the pain and humiliation,” admits Craig.

He had tried numerous weight-loss programs, but to no avail. 

Overwhelmed by rejection and uneasy about his size, he began to believe he couldn’t do many things. He had given up on his dream of one day owning an athletic build, that would let him have the freedom to participate in any sport or adventure that presented itself.

Then, Craig discovered Isagenix®.

When Craig first heard about Isagenix, he was actively trying to lose weight, but not having any luck. After learning about Isagenix, he was motivated to make a permanent change and eager to purchase his first 30-Day Cleansing and Fat Burning System. He also entered the 2009 IsaBody Challenge®. The combination helped Craig lose 60 pounds* in his first three months with Isagenix. 

Still, the phrase “I can’t” echoed in his head and threatened to sideline his newfound healthy lifestyle as he began turning back to his old habits.

Thankfully, his friends recognized the change and insisted he attend an upcoming Isagenix event. There he heard a quote that would change his outlook on life for good: “You can have anything you want, as soon as you give up the belief that you can’t have it.”
“Right then, I gave up the belief I couldn’t be happy and started taking my health to the next level,” shares Craig. “I stopped chasing who I thought I was and started living as the real me.”

Embracing his true identity meant finishing what he had started. Craig was adamant about completing the 2012 Challenge since he hadn’t completed his first one back in 2009. 

“This time I gave it everything I had,” says Craig. “Joining the Challenge was a way to hold myself accountable, set a goal, and stick with it.”

Finishing a month and a half early to make the IsaBody Challenge Celebration judging period, Craig lost 37 pounds.* Collectively, he has released 126 pounds* and more than 200 inches* with Isagenix. His whole-body transformation coupled with his impressive essay "wowed" the judges and won him the 2012 IsaBody Challenge Grand Prize title plus $25,000 in cash and prizes.

“My sights are now set on becoming an IsaAthlete by competing in my first-ever bodybuilding competition this November, and enjoying a life filled with inspiring others to help find their ‘I Can,’” shares the 2012 IsaBody Challenge Grand Prize winner. 

Craig also plans to start his own business and aspires to achieve the prestigious 3 Star Golden Circle recognition by 2013 “Focus On Your Future” New Year Kick Off.
The individuals pictured are actual Isagenix Associates and not paid models.

*Weight loss should not be considered typical. In a study performed in 2012 by University of Illinois at Chicago researchers, subjects lost an average of 9 pounds with an average of 2 pounds of the loss from visceral fat after 30 days on an Isagenix system. The subjects also had a greater level of adherence and had more consistent weight loss from week to week compared to subjects on a traditional diet.

** Earning levels for Isagenix Independent Associates that appear in this publication are examples and should not be construed as typical or average. Income level achievements are dependent upon the individual Associate’s business skills, personal ambition, time, commitment, activity, and demographic factors. For average earnings, see the Isagenix Independent Associate Earnings Statement found at

Isagenix Millionaires are defined as Isagenix Associates who have cumulatively earned $1 million or more with Isagenix.

Craig’s Tips for Weight-Loss and Health Success

  • Believe in the products. Once you open up your mind and allow the system to work, it does.
  • Drink lots of high-quality water. I know people always say to drink a lot of water, but there is something to be said for drinking good quality water.
  • Get a good night’s rest. By sleeping a solid eight hours, you’re allowing your body to recharge and prepare for the next day.
  • Doing any kind of exercise that’ll help keep you motivated. Find a dynamic workout that relates to something you love and stick to it.

Craig’s Can-Do List of Products:

  • IsaLean® Pro Shake
  • Ionix® Supreme
  • Isagenix Brain and Sleep Support System
Share Your Story